COMMUNITY AND CONNECTION ARE MORE CRITICAL THAN EVER.
The team at Elevate Marketing Advisors recently held three virtual cohort meetings gathering more than 225 marketers and business developers from across North America in an open forum to discuss what we can do to support our firms and keep things moving in the A/E/C industry.
The overriding theme? Community and connection are more critical than ever! And, we need to know we are not in this alone. Through a number of polls as well as large- and small-group discussions, here are some additional key takeaways:
First and foremost – don’t panic. Stay on track with your Business Development plans until we know how the markets settle. Don’t chase shiny objects (projects) out of desperation. Stay the course. This is not 2009. Our banks are strong, and we have a shortage of available homes and office space. Developers are taking advantage of low interest rates to invest in new properties.